It was an evening of celebrating iconic brands, corporate institutions and outstanding individuals that have distinguished themselves at the recently held Marketing Edge Brands and Advertising Excellence awards in Lagos. The event which was witnessed by industry leaders in Marketing Communication across Nigeria saw Chivita 100% fruit juice recognized as the “Most Outstanding Juice Brand in the Country”.
Chivita 100% fruit juice from the stable of Chi Limited was adjudged the most outstanding juice brand in the country due to its consistency in the market, creativity and value as well as the top quality packaging of the juice that allows for the best delivery. The fruit juice also won the award because it remains the only 100% fruit juice available in Nigeria shelf and it comes with No Preservatives and No Added Sugar.
Initiated by Marketing Edge, the Award has over the years become recognized as a viable and respected platform in the Brands and marketing communication sector due to its in-depth understanding and unbiased role in critical analysis of the sector.
Responding on behalf of Chi Limited, the company’s Managing Director, Mr. Deepanjan Roy, expressed gratitude to the organisers of the event for creating an excellent platform to recognise outstanding brands which have remained consistent in satisfying consumers need.
He added that “the award for Chivita 100per cent as the Outstanding Fruit Juice Brand only reaffirms Chivita 100% fruit juice’s position as the undisputable leader in the fruit juice category in terms of consumer preference.