Royal Salt commits to iodine deficiency education, unveils Mr. Chef brand ambassador

Royal Salt Limited, owners of Mr. Chef Iodized Salt has committed to educating Nigerians and its consumers on the importance of iodized salt intake.

The brand made this exertion at the unveiling of Mercy Johnson as new brand ambassador for Mr. Chef Salt in Lagos over the weekend.

According to the Chairman of Royal Salt Limited, Mr. Chief Reggie Uduhiri “As the leading salt brand in Nigeria, we are committed to lead in salt intake advocacy and the best way to do this is to engage Nigerians through a lovable and amiable character like Mercy Johnson.”

He said, “ Mercy Johnson is the ideal personality that encapsulates what the Mr. Chef brand stand for; she is a home maker, a good mother and wife and a prolific actress that appeals to almost everyone, giving us joy and entertainment.”You would also be surprised that she recently had a thyroid operation due to iodine deficiency. She is better suited to help us spread the message to Nigerians on the joy Mr. Chef brings to homes beyond adding taste to life.

The actress was excited about her unveiling and revealed that she can’t wait to start sharing the Joy Mr. Chef salt gives to mothers, and the many interest and values she shares with the brand that made her jump at the opportunity of a relationship.

L-R: Alhaji Lawal Idirisu, Non Executive Director Royal Salt Limited; Mercy Johnson Okojie,Mr Chef Salt Brand Ambassador; Chief Reggie Uduhiri, Chairman Royal Salt Limited Nigeria;at Mr Chef Salt Brand Ambassador Unveiling/Press Briefing held recently in Lagos…

She said that the Mr. Chef brand has become a stable in many Nigerian kitchens and hopes to help enlighten Nigerians on iodine and the impact of iodine deficiency to normal human development.

Alhaji Lawal Idirisu, Non Executive Director of Royal Salt Limited stated that, “We are pleased to be joined by the exceptional Mercy Johnson. She is the person we have been looking forward to partner with for some time due to her story, her values and appealing personality.” We are glad to have reached an agreement with her.

For us at Mr. Chef, we believe our customers always come before everything else. Therefore, we have decided to make it a priority to share the essential nature of our product with our patrons and the public. We hope the amazing Mercy Johnson will be able to greatly assist us with using her platform to tell the Mr. Chef story.

Mercy Johnson, Actress and New Mr. Chef Brand Ambassador

The actress was excited about her unveiling and revealed that she can’t wait to start sharing the Joy Mr. Chef salt gives to mothers, and the many interest and values she shares with the brand that made her jump at the opportunity of a relationship. She said that the Mr. Chef brand has become a stable in many Nigerian kitchens.  She hopes to help enlighten Nigerians on iodine and the impact of iodine deficiency to normal human development.

Royal Salt is a Fast-Moving Consumer Goods production company with a rich history within the Nigerian Market. Royal Salts has been improving the quality of life of its consumers by providing a reliable supply of high-quality and healthy Iodized Salts. They produce Uncle Palm and MrMr. Chefiodizedsalt which is readily available in the market.